For cosmetics, what kind of effect the product itself will have on the skin, how it smells, and how long it will take to take effect, these seem to be a major criterion for us to consider the quality of the product. In addition, cosmetic packaging containers are also a very important element, especially at present, the design of beautiful and delicate cosmetic packaging bottles is one of the most indispensable strategies for brand marketing. The way you take the product and the beauty of its appearance is like reading a hidden story. It always surprises you. I am afraid that making users feel this way is also the reason for creating various cosmetic bottles. The original intention of the designer. Putting cosmetics and fragrances in such cosmetic bottles will make them more eye-catching in addition to their beauty. Every outstanding cosmetic bottle design is carefully crafted by designers, and it is worthy of our collection and preservation. to play with.
Today, the packaging of modern cosmetics has formed the following four characteristics in the selection of packaging materials and containers, structural design and decoration design:
1. The application range of plastic materials and composite materials in cosmetic packaging is increasing, and the shape design of packaging containers, especially plastic bottles, tends to be diversified. On the contrary, the use of glass bottles is limited, and only high-end cosmetics such as perfume or cosmetics that are easy to lose fragrance are still packaged in glass bottles.
2. The specifications of cosmetic packaging bottles are diversified. In order to meet different needs, the capacity of packaging containers is diversified to facilitate the choice of consumers.
 3. Serialization of cosmetic packaging design. Usually, the trademark pattern and text font are unified, and the different varieties are marked with different color tones, water patterns or different modeling structures.
4. Cosmetic packaging containers are increasingly adapting to the needs of personalized development. Manufacturers often focus on gender, age, region, race, etc., and package cosmetics differently according to the aesthetic tastes of different groups of people.